Your source for copywriting
in the greater Santa Barbara area.
After 25 years in Silicon Valley I have returned to the Santa Barbara area.
I started out as a writer/editor at Santa Barbara Magazine in its earliest days. Now I write brochures and long ad copy the same way I wrote articles: as an informational conversation with a human reader.
I'm good for collateral materials. I've written for many technical and scientific companies. I'm good for projects for which there is no existing text, for products that are new, and for start-up companies who want to explain how they are different from the other guys.
I read all the relevant information and do further research and take notes to generate text. I interview subject-matter experts and transform their information into a smooth presentation of the most important facts.
I like learning about companies and painting a word picture of them that will be interesting to the public.
A copywriter assembles all the information about your company and refines it to bring the most important parts to the front.