The Singularity

The Singularity      Last Sunday on X, Elon Musk spoke about the Singularity. The entirety of his post: “We are on the event horizon of the Singularity.”      Us sci-fi geeks knew exactly what he meant: a reference to Vernor Vinge’s 1993 paper, “The Coming Technological Singularity.”      The term was first used by polymath […]

Rhonda/Colin emails

            On September 21, 2013, I received this email: From: Rhonda <msrnmorley@aol.com> Subject: ? Looking for me?        I wasn’t sure what was going on at first. I assumed it was spam coincidentally using “Rhonda” as a name.  I had an ex-wife named Rhonda but I hadn’t heard from her or about her for […]

ScottFlees

Scott videos 1963 Scott Scott wrestling with Ray Scott wrestling with Pete Scott flees Scott flees

ScottPete

Scott videos 1963 Scott Scott wrestling with Ray Scott wrestling with Pete Scott flees Scott wrestling with Pete

ScottRay

Scott videos 1963 Scott Scott wrestling with Ray Scott wrestling with Pete Scott flees Scott wrestling with Ray

Scott videos 1963

Scott videos 1963 Scott Scott wrestling with Ray Scott wrestling with Pete Scott flees Scott

Home test 8-11-2024

Marketing and Advertising Content for Web and Print Creative Consultant            Content Analyst         Graphic Production

Graphic Production

Graphic Production I’ve been producing graphics since I was a kid–my father owned a typography studio. These days I’m proficient in Photoshop and InDesign. Graphic production experience My intent is to make everything clear and legible and understandable, which is 95% of the mission, but a good art director can always add pizzazz to my […]

Content Analyst

Content Analyst My theory is that a  business’s home page should first of all make it clear who the company is and what they’re selling.          If you’re a company that’s new or different, you won’t fit into the templates. The templates will obscure what is unique about you.      Here’s what I did for […]

Reality in Advertising

Reality in Advertising My theory of copywriting is to stick to reality. My theory is nothing new. I’m following the lead of Rosser Reeves, whose REALITY IN ADVERTISING pioneered the idea of the Unique Sales Proposition (USP). Reeves insisted that an advertisement or commercial should showcase what he called the unique selling proposition (USP) of […]